Post by account_disabled on Feb 26, 2024 23:27:46 GMT -5
Many restaurants are known for their varied menu, while others for the level of their specialty. There are those famous everyday dishes, but with a culinary touch and those more elaborate dishes with family recipes and secrets. Knowing exactly where or what to invest in can generate many doubts. But to help clarify these points, our experts selected some market tips for your menu and restaurant. What will you read in this article? Varied or specialized menu? Varied menu Menu with more options of dishes, drinks and desserts Stock of products with higher volume or recurring purchases Quickly update menu information Larger team of cooks and more equipment More effective operational management Specialized menu Specific knowledge in the area of activity Level of more qualified labor Greater investment in marketing Higher sales volume or larger tickets So which is better? Varied or specialized menu? When deciding to open or lease a restaurant, it is necessary to evaluate what type of food and drinks are or will be served and, especially, who is served or to what audience to sell. These basic questions will help define other strategies such as: price, positioning and even the brand, if it is a new business. And, just as important as having a varied or specialized menu is understanding what is necessary to have each of them. Varied menu As the name suggests, it involves having a greater variety of dishes, flavors and combinations to serve more people. Investing in diversification in your menu may require: Menu with more options of dishes, drinks and desserts Creating a menu with more alternatives to serve customers increases the chances of selling due to the range of options.
From the main dishes, the variation of complements to the drinks or wine list, for example. There are no limits to the number of items or imagination. Stock of products with higher volume or recurring purchases Managing suppliers , in this case, is essential to ensure that no ingredients, materials or complementary products are missing for the preparation of dishes or services. Everything needs to be controlled to also avoid waste or excessive Mexico WhatsApp Number List than fifty items on the menu and have to keep rescheduling prices, updating what is or isn't available for sale on the day, on the menu or on the website... It would certainly be a very thankless activity and could take up your team's time (unless you use digital menus , with real-time updates). Larger team of cooks and more equipment With more diversity of dishes, having a team prepared with broader knowledge, as well as basic equipment, are prerequisites. A cook who knows how to make Italian food will not necessarily have the same aptitude for Asian cuisine, for example. More effective operational management Attention to details and processes is essential to keep the operation running normally and within the expected time. Having up-to-date technical sheets and well-defined workflows inside and outside the kitchen can optimize work. On the other hand, if there is no minimum level of organization and management, in addition to the mess, waste and customer dissatisfaction, you can lose a lot of money.
Specialized menu Exclusivity or originality can give your restaurant a differentiator from the competition. However, having a home specializing in some type of cuisine or service may require: Specific knowledge in the area of activity Just as they say that the sea is not for beginners, neither is cooking or the art of managing a business in the food sector. There is also a big factor when it comes to food: culture. In addition to enjoying it, you need to delve deeper into the knowledge and everything that goes behind a “simple meal”. Level of more qualified labor Depending on the culinary style chosen, you may need experts to cook. Not always just following a recipe book will make your restaurant successful. Often, in addition to experience, it is necessary to have innate talent or a highly professionalized team. Having the right people in the right place can make your restaurant more fluid, agile and recognized. Greater investment in marketing Typically, specialized restaurants serve smaller groups of people. This means, therefore, that you will certainly have to position your business for a specific niche or for a select group of food lovers. When talking about culinary tourism this is easier. After all, people who travel generally try local dishes and this is already part of the experience in the city or country. But in the country of origin, this issue can be a challenge.
From the main dishes, the variation of complements to the drinks or wine list, for example. There are no limits to the number of items or imagination. Stock of products with higher volume or recurring purchases Managing suppliers , in this case, is essential to ensure that no ingredients, materials or complementary products are missing for the preparation of dishes or services. Everything needs to be controlled to also avoid waste or excessive Mexico WhatsApp Number List than fifty items on the menu and have to keep rescheduling prices, updating what is or isn't available for sale on the day, on the menu or on the website... It would certainly be a very thankless activity and could take up your team's time (unless you use digital menus , with real-time updates). Larger team of cooks and more equipment With more diversity of dishes, having a team prepared with broader knowledge, as well as basic equipment, are prerequisites. A cook who knows how to make Italian food will not necessarily have the same aptitude for Asian cuisine, for example. More effective operational management Attention to details and processes is essential to keep the operation running normally and within the expected time. Having up-to-date technical sheets and well-defined workflows inside and outside the kitchen can optimize work. On the other hand, if there is no minimum level of organization and management, in addition to the mess, waste and customer dissatisfaction, you can lose a lot of money.
Specialized menu Exclusivity or originality can give your restaurant a differentiator from the competition. However, having a home specializing in some type of cuisine or service may require: Specific knowledge in the area of activity Just as they say that the sea is not for beginners, neither is cooking or the art of managing a business in the food sector. There is also a big factor when it comes to food: culture. In addition to enjoying it, you need to delve deeper into the knowledge and everything that goes behind a “simple meal”. Level of more qualified labor Depending on the culinary style chosen, you may need experts to cook. Not always just following a recipe book will make your restaurant successful. Often, in addition to experience, it is necessary to have innate talent or a highly professionalized team. Having the right people in the right place can make your restaurant more fluid, agile and recognized. Greater investment in marketing Typically, specialized restaurants serve smaller groups of people. This means, therefore, that you will certainly have to position your business for a specific niche or for a select group of food lovers. When talking about culinary tourism this is easier. After all, people who travel generally try local dishes and this is already part of the experience in the city or country. But in the country of origin, this issue can be a challenge.
